When it comes to drivetrains, the first name that comes to mind is Shimano. They have a long standing reputation in the bike industry, and they keep on being as innovative as possible. Being able to be apart of their innovations, the Norco Factory Team can stay ahead of the game.
RockShox was born out of a belief that the mold was meant to be broken. We know one size does not fit all. We know even the longest rides are too short to worry about your equipment. Our patented designs push the limits to bring the utmost in performance, control and adjustability to every product in our line. From our Motion Control damping to the easiest to use thru-axle on the market, the Maxle, we believe race-proven technologies shouldn't just be for racers. Being on the leading edge of technology isn't just our history. It's our future.
The difference between winning and losing often comes down to the amount of traction you have. Kenda tires, like the Nevegal and the Small Block Eight provide all of the traction that our riders could ever want. Kenda's dedication to performance product development is the reason that the Kenda Nevegal has been voted the best tire for the past two years. That's why the Norco Factory Team chooses Kenda tires for all pro rider bikes.
It's well known that Wilderness Trail Bikes makes some of the nicest saddles in the world but WTB also makes world class rims. For 2007 the Norco Factory Team will be using the sexy WTB Laser Disc FR, Trail, and XC hoops to keep their wheels true. In the comfort department the Team will run a variety of WTB's amazing saddles including the Jaxon V, the Pure V, and the Devo. Norco is very excited to be sponsored by WTB.
Mace is a rider-driven company. You've probably heard or seen this before and wondered, "What does that mean?" Well, our gear is designed, tested and then redesigned by riders who care - touching, I know. It's not race gear, it's stuff that looks splendid, works spectacularly and won't give up. We strive to bring you gear that is environmentally and socially responsible and innovative. So, enjoy it as much as you like because that is what riding is all about: enjoyment, you know, when you're having so much fun you just can't help but smile.
If you want to be successful you have to stay healthy. The Norco Factory Team trusts SixSixOne helmets and protective gear to keep our riders on their bikes all season long.
For years gravity riders stuggled to keep their chains in place with guides that couldn't handle an impact. Fortunately, Dave Weigle of e-13 Components engineered a solution and the world changed. The Norco Factory Team exclusively runs e-13's SST, STS, LG1, and DRS chain guides. These guides put our riders on the podium.
At Ergon, cyclists are at the center of our search for the best connection between rider and bike. Bike ergonomics is an extremely complicated endeavor and requires knowledge across different disciplines. Our aim is to develop products that offer the best ergonomics for cyclists, which combine the best scientific principles with the practicality of realworld usage. Cycling press editorials, international design awards and numerous victories in the toughest race conditions in the world confirm that Ergon is on the cutting edge of cycling performance.
Park Tool has been manufacturing bicycle specific tools since 1963. Based out of St. Paul Minnesota, they are the world's largest bicycle tool manufacturer. A long-term dedication to quality, innovation, and customer service has made Park Tool the first choice of Norco’s Factory Team. With Park Tool's help Norco is able to provide technical support to riders of all levels at various races and community events.
Established for more than a decade, the SIGNET program is competitively priced and quality focused, designed and built for industry professionals. In addition to the traditional assortment of hand tools, SIGNET offers a variety of unique and innovative products.
Imagine being out on a long run or ride, rather than settle for water or buy a sugary drink from a convenience store, you just fill up your water bottle and drop in a couple of nuun tabs. By the time you've tied your laces or put on your pack, you've got a complex electrolyte drink that recharges your salts, but is refreshing and more efficiently absorbed than water alone or most sports drinks on the market. Said simply nuun was designed, formulated and tested to keep you optimally hydrated, wherever you are.
Freelap offers portable timing systems which are setting the new standard for accurate, convenient and affordable timing solutions. The StopWatch provides immediate results to the athlete at 2/100 of a second. It is one of the best training tools an athlete should consider as well as a fun way to challenge your riding friends on the local trails.
60 years ago, spoke production was started in Biel, Switzerland. This experience led to an excellent, worldwide reputation of DT Swiss products. Today DT Swiss produces spokes for any kind of bike, ranging from road to mountain bike as well as BMX and trekking bikes.